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New Sony DSLRs Near Reality: A230, A330, and 14.2 Megapixel A380

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Sony is beginning to reveal more information on a new batch of entry-level DSLR cameras, with 3 alphas now making appearances. The A230, A330, and A380 (images after the break) all feature aggressive new styling, with considerably more chiseled lines, and a strikingly different grip style. On the rear too, things look much different with a more defined thumb position. The A230 is strictly entry-level, but the A330 and A380 add a “Quick AF Live View” combined with a 135 degree flip down LCD display. ISO range is up to 3200, for low light situations with processing obviously covered by the “BIONZ” processor. Additionally all 3 new alphas will feature a new menu/interface system that aims to be more friendly for first time shooters, and allow them to customize even, the way the menus look.
Sensor technology looks unchanged from the current alphas, with the A380 boasting 14.2 megapixels, and A230/A330 likely keeping the 10.1 megapixel sensor.

No mention of movie mode.

For a preview of what to expect, via Sony Style (RU), check here.

Pictures after the break.

New Alphas

New Alphas (click to enlarge)

New Alphas

New Alphas (click to enlarge)

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  1. I would have hoped for new sensors. High-ISO-capability has not been Sony’s strong side. Sad, because otherwise they rock.

    • Yes, the changes certainly look cosmetic, though I’d be surprised if they didn’t clean up higher ISO a bit, maybe giving you a stop or 2 of additional “usable” ISO.

      It’d be strange, if literally no changes had been made internally. I know the 380 is 14.2 megapixels, but no word I’ve seen yet on the other 2.

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